Instructional Design Intro

May 6, 2023by Editor

Beginner’s Guide to Instructional Design

Instructional design is critical to creating educational or training materials and experiences that many industries can effectively deliver to learners. It systematically analyzes learners’ needs, designs and develops instructional materials, and evaluates their effectiveness. Organizations can apply the development process to various educational and training contexts, from K-12 classrooms to corporate training programs. So, in this guide, we will explore the basics of instructional design, the different types of instructional design models, and the benefits of using instructional design.

Beginner's Guide to Instructional Design

Instructional Design Basics

The ADDIE model is the most widely used instructional design framework comprising five phases: analysis, design, development, implementation, and evaluation. First, during the analysis phase, the instructional designer identifies the learners’ needs and establishes the goals of instruction. Secondly, in the design phase, the designer develops educational strategies and materials based on the goals and learners’ needs. During the development phase, the designer creates the instructional materials the learners will use to deliver the instruction. Lastly, in the implementation phase, the instruction is delivered to the learners, and in the evaluation phase, the effectiveness of the instruction is assessed.


Several instructional design models exist. The choice of model to use depends on the context, instructional goals, and learners’ needs. For example, one model is the Dick and Carey model, which has nine steps, including identifying instructional goals, conducting learner analysis, developing assessment instruments, and revising instruction. Another model is Merrill’s Principles of Instruction, which has five principles: problem-centered learning, prior experience activation, and demonstration of skills. Other models include the Kemp model, which focuses on multimedia design, and the ASSURE model, which focuses on the systematic application of technology in instruction.


Designing educational and training materials and experiences to meet learners’ needs has several benefits. It can improve learning outcomes, increase engagement, and optimize resource utilization. Personalizing materials and experiences can enhance the effectiveness of the educational and training materials. Customizing the learning experience can make it more interactive and enjoyable, ultimately increasing engagement. Finally, utilizing this approach can save organizations both time and money, as it can streamline the process of developing and delivering training programs.

Suppose you’re looking to improve the effectiveness of your instructional materials and training programs. In that case, it’s important to understand the basics of creating tailored learning experiences that meet the needs of your learners. Familiarity with different models for designing educational materials and experiences and an appreciation for the benefits of this approach can make a significant difference in the quality of your instruction. At Learnwise Consulting Inc., we specialize in instructional design and can help you create effective learning experiences that achieve your goals. Contact us to learn more about how we can help you improve your training and instruction.